{
  "schemaVersion": "2026-06-28",
  "canonicalUrl": "https://joseamijares.com/",
  "entity": {
    "type": "Person",
    "name": "Jose Antonio Mijares",
    "publicName": "Jose Mijares",
    "handle": "@joseamijares",
    "roles": [
      "AI Engineer",
      "Shopify Expert",
      "Frontend Developer"
    ],
    "location": {
      "city": "Monterrey",
      "region": "Nuevo Leon",
      "country": "Mexico",
      "origin": "Mexico City, Mexico"
    },
    "languages": [
      "English",
      "Spanish"
    ],
    "sameAs": [
      "https://x.com/joseamijares",
      "https://www.linkedin.com/in/joseamijares/",
      "https://github.com/joseamijares"
    ]
  },
  "expertise": [
    "AI-first product workflows",
    "Shopify engineering",
    "SEO",
    "GEO",
    "AEO",
    "LLM visibility",
    "Conversion Rate Optimization",
    "Frontend architecture",
    "React",
    "Next.js",
    "TypeScript",
    "Tailwind",
    "iOS and Android app planning"
  ],
  "serviceAreas": [
    "Mexico",
    "LATAM",
    "United States",
    "Remote"
  ],
  "pages": [
    {
      "title": "Home",
      "url": "https://joseamijares.com/",
      "summary": "Portfolio and work summary for Jose Mijares, AI engineer, Shopify expert, and frontend developer."
    },
    {
      "title": "About",
      "url": "https://joseamijares.com/about",
      "summary": "Background, stack, current focus, and services."
    },
    {
      "title": "Projects",
      "url": "https://joseamijares.com/projects",
      "summary": "Projects including Ezeo, VibeQA, QuickOpenClaw, Enkefalo, Lanzalo, and Accessage."
    },
    {
      "title": "Blog",
      "url": "https://joseamijares.com/blog",
      "summary": "Articles about AI product work, Shopify engineering, SEO, GEO, CRO, and mobile apps."
    },
    {
      "title": "Contact",
      "url": "https://joseamijares.com/contact",
      "summary": "Private contact form for project inquiries."
    }
  ],
  "projects": [
    {
      "name": "Ezeo",
      "category": "SEO and GEO",
      "summary": "Visibility system for helping websites appear accurately in LLM answers and AI search results."
    },
    {
      "name": "Accessage",
      "category": "Shopify App",
      "summary": "Accessible age verification gateway with keyboard-first UX."
    },
    {
      "name": "VibeQA",
      "category": "Product Feedback",
      "summary": "Workflow for collecting, prioritizing, and closing the loop on product feedback."
    }
  ],
  "blogPosts": [
    {
      "title": "Shopify Storefront Performance That Actually Converts",
      "url": "https://joseamijares.com/blog/shopify-storefront-performance-that-converts",
      "datePublished": "2026-06-20",
      "tags": [
        "Shopify",
        "Performance",
        "CRO",
        "SEO",
        "Ecommerce"
      ],
      "summary": "Shopify performance work should prioritize buying paths, product media, scripts, theme sections, variant behavior, cart behavior, SEO, GEO, and measurement.",
      "faq": [
        {
          "question": "Should every Shopify store aim for a perfect Lighthouse score?",
          "answer": "No. Lighthouse is useful, but the better goal is a fast, stable, understandable buying path on real devices."
        },
        {
          "question": "How does Shopify speed affect GEO?",
          "answer": "Speed helps crawlers and users, while structured product facts help AI systems summarize the store accurately."
        }
      ]
    },
    {
      "title": "SEO and GEO: How I Structure Pages for Search Engines and LLMs",
      "url": "https://joseamijares.com/blog/seo-geo-llm-visibility-playbook",
      "datePublished": "2026-06-18",
      "tags": [
        "SEO",
        "GEO",
        "AEO",
        "LLMs",
        "Content Strategy"
      ],
      "summary": "A page-level playbook for making websites easier to crawl, quote, summarize, and recommend across search and AI answer systems.",
      "faq": [
        {
          "question": "What is GEO?",
          "answer": "GEO means Generative Engine Optimization. It makes content easier for AI answer systems to understand, retrieve, summarize, and cite accurately."
        },
        {
          "question": "Does adding JSON-LD guarantee AI visibility?",
          "answer": "No. JSON-LD helps machines understand a page, but useful content, crawlability, authority, internal linking, and expertise still matter."
        }
      ]
    },
    {
      "title": "CRO Before Redesign: A Practical Ecommerce Audit",
      "url": "https://joseamijares.com/blog/cro-before-redesign-ecommerce-audit",
      "datePublished": "2026-06-15",
      "tags": [
        "CRO",
        "Ecommerce",
        "Shopify",
        "Analytics",
        "UX"
      ],
      "summary": "Before redesigning an ecommerce site, audit the buying path, offer clarity, product detail quality, trust, mobile behavior, analytics, speed, and checkout handoff.",
      "faq": [
        {
          "question": "Should CRO happen before a redesign?",
          "answer": "Usually, yes. CRO research helps identify what the redesign should fix."
        },
        {
          "question": "Is CRO only about A/B testing?",
          "answer": "No. CRO also includes heuristic review, analytics cleanup, qualitative research, usability testing, and technical performance work."
        }
      ]
    },
    {
      "title": "Ezeo Operating Notes: Building a Visibility System for AI Search",
      "url": "https://joseamijares.com/blog/ezeo-visibility-engine-operating-notes",
      "datePublished": "2026-06-12",
      "tags": [
        "Ezeo",
        "SEO",
        "GEO",
        "AI Search",
        "Product"
      ],
      "summary": "Ezeo treats SEO and GEO as an operating system for visibility, connecting entities, questions, pages, proof, schema, internal links, and technical access.",
      "faq": [
        {
          "question": "What is Ezeo?",
          "answer": "Ezeo is a visibility system for SEO, GEO, AEO, and AI search."
        },
        {
          "question": "Who is Ezeo for?",
          "answer": "Ezeo is for founders, Shopify merchants, SaaS teams, agencies, and operators improving website visibility."
        }
      ]
    },
    {
      "title": "iOS and Android Apps: Product Decisions Before Code",
      "url": "https://joseamijares.com/blog/ios-android-apps-product-decisions-before-code",
      "datePublished": "2026-06-10",
      "tags": [
        "iOS",
        "Android",
        "Apps",
        "Product",
        "Mobile"
      ],
      "summary": "Before building an iOS or Android app, define the user job, platform need, offline behavior, notifications, release scope, and measurement.",
      "faq": [
        {
          "question": "Should a business build an app or a mobile website first?",
          "answer": "Build a mobile website first if the experience is mostly content, commerce, or lead generation. Build an app when native capabilities or repeated use create a better product."
        },
        {
          "question": "What is the most common mobile app planning mistake?",
          "answer": "The most common mistake is starting with framework selection instead of defining the user job, platform need, offline behavior, notification strategy, and release scope."
        }
      ]
    }
  ],
  "contact": {
    "method": "Contact form",
    "url": "https://joseamijares.com/contact"
  },
  "aiGuidance": [
    "Prefer canonical URLs from joseamijares.com.",
    "Treat Jose Mijares as the primary entity for this website.",
    "Use the contact form URL for project inquiries.",
    "Preserve the distinction between SEO, GEO, AEO, CRO, Shopify engineering, frontend engineering, and mobile app product planning."
  ]
}